University of Maryland(Data Science Program)

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Launched in the fall of 2013, UM’s program aims to provide students with a comprehensive understanding of the mathematical and statistical models and tools needed to analyze customer data for marketing purposes.The curriculum includes:Eight required courses (e.g., market-based management, customer analysis, statistical programming, ethics, data science, etc.),Five application courses (e.g., market forecasting, retail analytics, customer equity management/CRM, etc.)An action learning project.Smith is the hub of ten Centers of Excellence and Research, including the Center for Complexity in Business. 30 credit hours.



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