Adore Me

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Adore Me


Adore Me is a retail-based e-commerce store that designs intimates and offers exchanges and returns. It sells its products online. Adore Me was launched in 2010.


Customers of this company are calling it a scam because of its subscription model locking their monthly payments which consumers say is without clear disclosure of facts. However, Adore Me said that they are transparent about their membership model and mails.


Morgan Hermand Waiche, the founder of Adore Me, claims to have gotten this idea when he was at Harvard Business School. Prior to his launching, he partnered with serial Internet entrepreneur Fabrice Grinda. With the help of investors like Redhills Ventures, Jaina Capital, Ventech Capital, and many others, his company was listed as the second fastest-growing private retail company on the Inc. 5000 list based on their 2013 sales of $5.6 million. Adore Me had established its headquarters in New York City. It had no physical existence earlier and its products were sold through websites and mobile apps. It has 55 full time employees in total.

Top 5 Recent Tweets

More chill time, champagne, & other reasons your 30s will beat your 20s.

Love the skin you're in | body love diary @AdoreMe by Anastasjia Louise.

The summer struggle is so real.

There's nothing that we love more than a little bra art inspiration. Check out the latest #AdoreMeArt:

When going out is a big deal & 7 more signs you're an old married couple.

Top 5 Recent News Headlines

Adore Me's latest plan to upend Victoria's Secret.

Lingerie startup Adore Me knows what millennial women want.

Adore Me Moves From Clicks to Bricks


Adore Me CEO Morgan is the winner of FUTURE 50 Awards.

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